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Are you ready to double your online sales, stand out from the crowd, and increase your following with zero live-selling?

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I know you started your dream boutique for freedom from the 9-5, spend more time with your family, and to live your passion, but instead...

  • You have inventory that's not selling... even on sale!
  • You see visitors to your website, but why aren't they buying... whyyyyy?
  • You know it's possible to have a successful boutique, but you just need a solid plan to get there.
  • You can't figure out why other online boutiques selling the same thing are consistently seeing 5-figure months - what could you be missing?!
  • You've launched your dream boutique, but can't figure out why you're not hearing those cha-chings!
  • You're overwhelmed by all of the options to promote your boutique - FB ads, live-selling, posting on social media, Google Ads - why won't someone just tell you exactly what they do to get sales!
  • Your FB ad campaigns have fallen flat and aren't resonating with your customers. You're ready to stop wasting money on paid ads!
  • You're getting traffic to your site, but it's not converting into sales or maybe you're struggling even getting anyone to visit your site at all!
  • You're spending so much time taking product photos only for them to look dark and that's definitely not what you have envisioned for your brand.
  • You've been putting in the hard work and are ready to see some results!



Take a second and imagine if you could double your monthly online boutique sales...

  • You have the cash flow to consistently buy new inventory every season.
  • You're finally paying yourself your dream salary.
  • You have a plan and know exactly how to meet your sales goals every month and just rinse and repeat month after month which gives you more free time for your family or hobbies.
  • You have a gorgeous brand and irresistible product that your customers can't stop raving about.
  • You're finally seeing a return on your FB ad spend and know exactly what ads to run to see that return consistently.
  • You're seeing a steady stream of traffic from your social media platforms that are actually converting into sales.

What if I told you there are exact strategies to follow to get these results...


In December of 2020, I set out to test whether a new online boutique starting from absolute scratch could be successful even today in a saturated market.

After owning boutiques for 15 years and working with hundreds of clients and students on launching their own boutiques, I wanted to challenge myself to start in my client's shoes.

What was it like to start from zero right now with no following - how would I do it?

So, I started with $3,000 in inventory and set out to do what most claim to be impossible - start and scale a successful online boutique business from scratch.

I launched my new online boutique and in...

  • 3 months sales were $16,000/month
  • then I hit my first $30,000 month...
  • then $50,000...
  • and sales continue to climb.

My boutique ended up doing $240,000 in sales in it's first full year in business!

The kicker?

I did it all without:

  • working more or full-time hours (I actually grew this business working on it after 8pm when my kids went to bed.)
  • a photographer or spending hours of time myself taking photos
  • putting my face all over social media and doing live-selling
  • getting in the vicious cycle of running constant sales and promotions and devaluing my product
  • an existing following or audience (my Instagram started with 166 followers and a year later is at over 30,000 followers!)

And then some wild things started to happen in a few short months...

I had celebrities and influencers begging for my product...

My new boutique was featured in a French magazine...

And I was consistently seeing amazing ROAS (return on ad spend) from my FB ads.

And the best part? I documented the entire process from the beginning just so you could have my exact framework.

INTRODUCING...

A 6 month online group coaching program where I show you exactly how I started an online boutique from scratch and scaled it to over $16k/month in 3 months (and $240,000 in the first year!) without ever going live!

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I documented my entire process from beginning to end - what worked and more importantly, what didn't work - and have included literally everything inside of SCALE YOUR BOUTIQUE.

Month 1

First 12 Months

ACCESS TO THE 6-MONTH SCALE YOUR BOUTIQUE PROGRAM:

Step-by-step video lessons jam packed with how-to tutorials, screencasts + more to take your boutique to the next level. This program is very intentionally designed to be 6 months as it gives time to audit or design your website/social media pages, plan your campaigns, and analyze your data.

RECORDED CRITIQUES:

Every week you will have the opportunity to submit your 3 core business assets that will make the greatest impact on the success of your business. On these pre-recorded calls, you'll get individualized feedback on your Branding, FB Ads + Results, and my exclusive Scale Your Boutique Business Analysis!

WEEKLY GROUP COACHING CALLS:

Get direct feedback from me in our weekly group coaching calls. Anytime you feel stuck or held back in your boutique business, you'll have the opportunity to ask questions + discuss it in our weekly calls.

(3) 1:1 LASER COACHING VOXER CALLS:

These 30-minute Voxer strategy coaching calls will be a time to reflect on your progress, prioritize what you’re working on, get unstuck, discuss mindset, and make an action plan and get clarity for moving forward.

EXCLUSIVE FB GROUP COMMUNITY:

Meet other boutique owners and connect and grow with people who are going through the same journey as you are. You will be able to ask questions and get feedback anytime you need it.

TEMPLATES, WORKBOOKS, CHECKLISTS + MORE:

Everything you always wish you had for your boutique business to make life easier - sales/promotions email templates, influencer contact templates, social media checklists, + more!


We'll focus on four major phases of scaling your boutique and doubling your monthly sales:

Brand Strategy + Design

You most likely have a brand already developed (or not! That's fine too!), but is it actually hurting your sales? Brand Strategy + Design is such a key factor in resonating with your target customer and making sure they say "I need to shop here!". That's why we'll review your branding together and make any necessary tweaks before moving forward or quite possibly even re-brand!

Product + Inventory

This is not your textbook look at inventory. I'm going to show you my exact method on how and why I choose my product and how to know how much inventory you need to meet your sales goals. We'll dive in deep on how I identify best-selling products and optimize my sales by knowing what will sell and what will be a bust (and avoiding those products!).

Visibility

You have the brand, you have the product, now how do you get it in front of your target customer?! We'll plan your strategy to maximize your boutique's visibility using organic and paid social media strategies (without the live-selling).

Analytics

In our final phase, you'll learn how to analyze your data and identify areas of improvement from Phases 1-3. This is where you'll double down on what's working and really start to scale.

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BONUS FOR NEW BOUTIQUE OWNERS

START A BOUTIQUE FROM ZERO TO LAUNCH

My in-depth course on starting your online boutique from scratch. Including - how to build your website, how to set up your first FB ad and so much more!


BONUS

GUEST EXPERT MASTERCLASSES

We frequently have guest experts come in and give classes! In the past we've had expert buyers, money mindset coaches, Shopify experts, and more!



Turn your customers into

For the boutique owner ready to skyrocket sales...

"Future Boutique Owner"

  • You want to launch an online boutique and go all in, but you’re unsure where to start.
  • You don’t want your boutique to launch and… crickets. You want those cha-chings rolling in on launch day!
  • You have every intention of making this your full-time income (whatever that may be for you)!
  • YouTube videos and Google have not been your friend. You’re tired and confused on where to even begin.

"Boutique Side Hustler"

  • You’re still working your 9-5 or only working on your boutique part-time, but are ready to take things to the next level and live the dream you set out for.
  • You’ve launched your boutique and made a few sales, but it’s nowhere near hitting your goals.
  • You know you can make this your full-time gig, but are afraid of buying the wrong inventory and it not selling again.
  • You’re making sales, but still aren’t paying yourself.

"Ready to Scale Boutique Boss"

  • You have consistent sales, but you know you could be doing more with the right strategies, you just don’t know what.
  • You’re a burnt-out boutique owner knowing it’s time to simplify.
  • You’re stuck at the same sales every month and are wondering what more you can do to hit higher goals.
  • You're ready for a next level online boutique!

Learn and implement from anywhere, anytime.

All trainings and calls are recorded, so you can access them from the comfort of your couch or kitchen table and go at your own pace, as long as you have an Internet connection!

The entire program is completely digital so you can access it from wherever you are through my private course portal. You'll be able to plan around your own schedule during our 6 months together!

The strategies and framework that you'll be learning in Scale Your Boutique is what's working NOW.

Not what worked 5 years ago, not what worked last year.

You'll be following exactly what I did to launch a brand new boutique from scratch in December 2020 and scale it to over $16,000 in sales per month in just 3 months and $240,000 in sales in the first year!

I've had times in my boutique business over the last 15 years (multiple times actually) where I've said to myself, "If only I would have jumped on that 6 months ago, I would be so much further ahead in my business (and making way more money!)."

This is your opportunity to join now and have the strategies you need to scale your boutique and double your monthly online sales.

"How do I know if this program is right for me?"

This program IS for you IF...

  • You dread the thought of putting your face on social media.
  • You're not happy with your current product photos or you struggle finding the time to plan photo shoots (not to mention the cost of hiring a photographer!).
  • You want to grow your boutique business using organic Instagram growth, Influencer Marketing, and FB Ads.
  • You're looking to scale your boutique and double your monthly sales.
  • You have great personal responsibility. You are ready to do the work, ask for help when you need it and keep making progress.
  • You know a business takes grit + determination and you're ready to go all in. You want to scale to six-figures + beyond!

This program is NOT for you IF...

  • You want to do live-selling. This program does not teach you how to sell live on social media.
  • You do not have resilience. Owning an online boutique takes mental toughness. When things aren't going the way you want them to, you need to be able to have the mindset to tweak and continue to get better.
  • You do not want to invest in any paid advertising with your boutique business.
  • If you are not ready to do the work. Seriously, this program requires hard work and like anything, you only get results if you’re willing to put in the time and effort.
  • You are looking to grow your direct sales or multi-level marketing business. Most of these companies have too many rules to scale with the SYB methods + strategies.

Apply to Scale Your Boutique

TAKE A FEW MOMENTS TO COMPLETE THE APPLICATION BELOW

*Apply by June 8th! I am currently accepting applications for boutique owners to work with me who want to scale their boutiques and double their online sales.

Apply now for your invitation to the Scale Your Boutique program and my advanced private training on how to double your online boutique sales!

(Please read through everything before applying and deciding whether Scale Your Boutique is right for you and your business. All applications are read and thoroughly reviewed before acceptance.)

FAQ'S

I haven't launched yet. Can I still apply?

Yes! Scale Your Boutique is for all boutique owners ready to double their online sales!

How can I reach you if I have more questions?

Yes! Please reach out to me and DM me on Instagram or use the chat box at the bottom right hand corner of this page.

I'm your boutique expert, Raquel and I'm obsessed with the boutique business!

After working at a 9-5 that I wasn't passionate about, I started my first online boutique in 2006 (at the age of 23!) which quickly expanded into a brick + mortar location 6 months later and another location a year after that.

My most recent online boutique launched from scratch in December 2020 and by March had over $16,000/month in sales and $240,000 in the first year, and currently over 30,000 Instagram followers.

And for the past 8 years I have coached and consulted many new and current boutique owners on how to start + scale a thriving boutique business.

Nothing brings me greater satisfaction than helping other women boutique entrepreneurs succeed.

MEET YOUR MENTOR : RAQUEL

BOUTIQUE OWNER FOR 16 YEARS AND FOUNDER OF START A BOUTIQUE

YOUR SUCCESS DEPENDS ENTIRELY ON YOUR OWN EFFORT, MOTIVATION, COMMITMENT AND FOLLOW-THROUGH. WE CANNOT PREDICT AND WE DO NOT GUARANTEE THAT YOU WILL ATTAIN A PARTICULAR RESULT, AND YOU ACCEPT AND UNDERSTAND THAT RESULTS DIFFER FOR EACH INDIVIDUAL. EACH INDIVIDUAL’S RESULTS DEPEND ON HIS OR HER UNIQUE BACKGROUND, DEDICATION, DESIRE, MOTIVATION, ACTIONS, AND NUMEROUS OTHER FACTORS. YOU FULLY AGREE THAT THERE ARE NO GUARANTEES AS TO THE SPECIFIC OUTCOME OR RESULTS YOU CAN EXPECT FROM USING THE INFORMATION YOU RECEIVE ON OR THROUGH THIS WEBSITE OR PRODUCT. When you purchase our product, you understand that there is no guarantee that you will achieve any particular result or outcome using any of the ideas, tools, strategies or recommendations presented. We make no promises or warranties concerning your likelihood of success, performance, future earnings, business profits, marketing performance, customer growth or results of any kind. You understand that with any business endeavor there is an inherent risk, including a loss of capital and loss of customers and therefore you assume all responsibility for any such risk.

EARNINGS DISCLAIMER.

ANY EARNINGS OR INCOME STATEMENTS OR EXAMPLES SHOWN THROUGH OUR WEBSITE ARE ONLY ESTIMATES OF WHAT MIGHT BE POSSIBLE NOW OR IN THE FUTURE. THERE CAN BE NO ASSURANCE AS TO ANY PARTICULAR FINANCIAL OUTCOME BASED ON THE USE OF OUR WEBSITE. YOU AGREE THAT I AM NOT RESPONSIBLE FOR YOUR EARNINGS, THE SUCCESS OR FAILURE OF YOUR PERSONAL OR BUSINESS DECISIONS, THE INCREASE OR DECREASE OF YOUR FINANCES OR INCOME LEVEL, OR ANY OTHER RESULT OF ANY KIND THAT YOU MAY HAVE AS A RESULT OF INFORMATION PRESENTED TO YOU THROUGH OUR WEBSITE. YOU ARE SOLELY RESPONSIBLE FOR YOUR RESULTS.

TESTIMONIALS.

I PRESENT TESTIMONIALS AND INSIGHTS ABOUT OTHER PEOPLE’S EXPERIENCES WITH MY WEBSITE FOR PURPOSES OF ILLUSTRATION ONLY. THE TESTIMONIALS, EXAMPLES, AND PHOTOS USED ARE OF ACTUAL CLIENTS. THEY ARE NOT INTENDED TO REPRESENT OR GUARANTEE THAT CURRENT OR FUTURE CLIENTS WILL ACHIEVE THE SAME OR SIMILAR RESULTS; RATHER, THESE TESTIMONIALS REPRESENT WHAT IS POSSIBLE FOR ILLUSTRATIVE PURPOSES ONLY.